My Secret Czech Store (former known as Isradeal) has been working and selling on the Internet for the past 9 years. We started our activity in Israel back in 2006 and for the past 4 years we have been working and sending our products from the beautiful city of Prague in Czech Republic.

Our goal has always been the same - bringing you the best quality and the top brands on the cheapest price you can find on the Internet together with excellent customer service.

Our products vary constantly. We add more and more products as soon as we find a great product that we can offer in the cheapest price. It's not easy and considerable amount of our time is dedicated for search the markets in Europe to find these products. But you can be sure in one thing - if it is on My Secret Czech Store, it's probably the cheapest.